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Study After Sale Service lecture notes PDF with total quality management definitions and explanation to study What is After Sale Service?. Study after sale service explanation with TQM terms to review total quality management course for online MBA programs.

After Sale Service Definition:

After Sale Service Notes:

After-sale services refer to the support provided to the customer even after the particular product is sold. It includes all the details of the product, the relevant information and guidelines and help to use the product. After-sale services are very important in order to satisfy a customer. The customers associate with the brand which increases brand value and in return, word of mouth publicity is positively achieved. This strategy also helps to retain the customers and keep them connected with the business for a long time. After-sale services normally include installation of a particular product, any needed repairs associated with the product, return or replacement of a defective product, training and guidelines for user etc.

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