Guarantee Notes: Definitions & Explanations PDF | Download eBooks

Study Guarantee lecture notes PDF with total quality management definitions and explanation to study “What is Guarantee?”. Study guarantee explanation with TQM terms to review total quality management course for online MBA programs.

Guarantee Notes:

Even though, an organization is keenly focused on quality, there is always a chance that some of the products might fail. To provide outstanding customer service and be in the good books of the customers, organizations offer guarantees. Guarantee is usually spoken of before the first sale. It includes both design and monetary worth of the product. Training is necessary for the employees for guarantee implementation and also including it in the marketing plan. An effective guarantee should be meaningful, communicable, easy to understand, easy to invoke and unconditional. For example, Nestle guarantees its customers that its products are hygienic, safe and of high standard.

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