Stakeholder Performance Scorecard Notes: Definitions & Explanations PDF Download
Study Stakeholder Performance Scorecard lecture notes PDF with marketing definitions and explanation to study “What is Stakeholder-Performance Scorecard?”. Study stakeholder performance scorecard explanation with marketing terms to review marketing course for online MBA programs.
Stakeholder Performance Scorecard Definition:
A measure to track the satisfaction of various constituencies who have a critical interest in and impact on the company's performance.
Principles of Marketing by Philip T. Kotler, Gary Armstrong
Stakeholder Performance Scorecard Notes:
Returns for investors were improved when methodology advancement enveloped various partner viewpoints. In this specific situation, procedure turns into the craft of adjusting the interests of various partner bunches in a manner that continues elevated amounts of benefit over the long haul. This stands as opposed to its having the goal of attempting to augment gainfulness temporarily - what normally happens when the interests of investors are centered around overwhelmingly. BSC are utilized widely in business and industry, government, and charitable associations around the world. Gartner Group proposes that over half of enormous US firms have received the BSC. The greater part of significant organizations in the US, Europe, and Asia are utilizing the BSC, with utilize developing in those territories just as in the Middle East and Africa.
Keep Learning with Marketing Notes
What is Supply-Side Methods?
The supply-side hypothesis is a monetary hypothesis based on the idea that expanding the supply of merchandise prompts financial development. ...
What is Allowance?
It is a type of pricing strategy engaged with the promotion of the end product. Organizations mostly attached different rewards ...
What is Representativeness Heuristic?
The representatives heuristic is utilized when making decisions about the likelihood of an occasion under vulnerability. It is one of ...
What is Database Marketing?
Database marketing is a marketing technique using database of potential customers to interact with them on a personal level for ...
What is Brand Contact?
It is a connection of customers with brand related information, which includes; the product category, added to the market that ...
What are Convenience Goods?
Convenience good are consumer goods which are extensively available in the market for consumer's purchase with less effort incurred. Less ...