As an Amazon Associate I earn from qualifying purchases.

Features Notes: Definitions & Explanations PDF Download

Study Features lecture notes PDF with marketing definitions and explanation to study “What is Features?”. Study features explanation with marketing terms to review marketing course for online MBA programs.

Features Definition:

Features Notes:

Features are attributes that separate an item or administration from other comparable things. An item highlight is a genuine physical property or capacity. It is something about the item that portrays it. It might be inalienable in the plan. In any case, a component isn't the advantage of an item or administration. Clients purchase as a result of advantages, not highlights. For instance, an element of a couple of shades might be the biodegradable plastic that it is made of. What separates it from most different shades is that it is ecologically agreeable. It's ecological kind disposition is a component. The advantages of shades is having the option to drive without glare, shielding your eyes from harm, and looking cool.

Keep Learning with Marketing Notes

What is Customer-Based Brand Equity?

Customer based brand equity describes value attached with brand. According to customer views, any positive comments or feedback about the ...

What is Customer Equity?

Customer equity is the output of customer's feedback. This relationship is usually developed on the bases of brand recognition. Customer ...

What is Market Targeting?

Target showcasing includes breaking a market into fragments and afterward focusing your promoting endeavors on one or a couple of ...

What is Joint Venture?

Joint endeavors can be casual (a handshake) or formal, and they can be present moment or long haul. Regularly the ...

What is Buying Center?

Buyer center is a group of individuals in an organization that involve them in purchase decision making process. It helps ...

What is Expectancy-Value Model?

Expectancy is their very own person's judgment capacities. It responds to the inquiry, "Would i be able to do this ...